The app is a similar alternative to TikTok, where content creators can shoot short videos, trending music videos, and share on social media. With a strong 10 million active user base, MX TakaTak is a short video community app created locally by MX Media & Entertainment India. Since launch, Josh has onboarded over 200 content creators, 4 music labels, and recorded a billion video plays per day. The app is also a result of the Aatmanirbar Bharat App Innovation challenge. Josh seeks to tap into the local language segment of India and cater to every dialect. The app has already garnered around 50 million downloads after 45 days of its launch. Started by Indian content and news aggregator DailyHunt, Josh is a short-video app that apes the TikTok UI. 5 Alternatives to TikTok Indian marketers used in 2020 Josh by Dailyhunt In this blog, we will explore the Indian alternatives to TikTok that marketers used to meet the goals they set for 2020. If there wasn’t one existing already, they simply created one.īy October 2020, TikTok lost over 40% share to India-made short form apps. ![]() ![]() TikTok – the popular video-sharing app, got banned by India in June, along with 58 Chinese apps and the marketers set to work to find alternatives to TikTok immediately.
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